Competitions, give-aways and lotteries have long proven to be a favourite with the Australian consumer.

However, it is not as easy to give something away as one may think.

Due to the popularity and proliferation of trade and consumer promotions, there exist a raft of Australian Federal, State and Territory laws and regulations that directly impact upon the running of a trade or consumer promotion that involves the giving away of a prize.

Accordingly, any trade or consumer promotion that you intend to conduct must be compliant with all relevant Federal, State and Territory laws and regulations.

Our promotions services are fast and cost-effective .

We predominantly use email and other electronic forms of communication to review and advise our clients in respect of their advertising, terms & conditions and legal lines. We have also developed strong relationships with all Australian and New Zealand gaming authorities. This approach enables us to turn around our clients' promotional requirements within their print or voice deadlines and own client deadlines.

For example, we have advised clients in respect of promotions involving national poker tournaments and we have extensive experience in complex Internet and mobile marketing based promotional campaigns.

Our sales promotion services for agencies and advertisers include:

• Advertising Clearance
• Conducting preliminary reviews of promotional concepts, proposed advertising and entry mechanics to determine compliance feasibility for:
• Aisle displays
• Cash Back offers
• Coupons
• Games of Skill
• Gifts with purchase & give-aways
• Loyalty Programs
• Samples
• Sponsored events
• Trade Promotions & Consumer Promotions (games of chance or combination chance & skill)
• Trade shows
• Trading Stamps
• Full permit application management - from lodgement to provision of permits. For established clients we offer permit fee payment services and direct applications to gaming authorities.
• Full preparation of terms & conditions or simply reviews of existing terms & conditions
• Industry Codes of Practice & Self-Regulation
• Intellectual Property & Confidential Information
• Preparation of legal lines & disclaimers for advertising copy
• Privacy & SPAM

For further information on our sales promotion services, contact our office on (02) 8221 0933 or email us on info@vmsolicitors.com.au