Agency - Client Commercial & Legal Relationships

The commercial and precise legal relationship between agencies and their clients has long been an area of uncertainty.

This uncertainty often goes undetected until some problem arises between an agency and its client. For example, payment for third party expenses, payment for additional services or even the very existence of a contractual relationship at all. This can often lead to an outcome that is embarrassing and costly for the agency or their client.

Accordingly, it is important that agencies and their clients ensure that a written agreement is in place that governs their professional relationship and deals with the commercial and legal issues likely to arise between them.

Over the years we have prepared and negotiated both extensive and simple agreements for advertising, media and promotional agencies. Our experience in this area extends to agreements between some of the industries most recognised agencies and their iconic Australian & international company clients.

Our Agency - Client services include:

  • Advice in respect of all facets of the relationship including industry approaches and practices.
  • Agreement preparation, review & negotiation.
  • Advice on topical issues such as the ownership of intellectual property in ad campaigns and the protection of intellectual property in 'pitch' material.
  • Relationship counselling - assisting our clients at the start, during and at the conclusion of an agency-client relationship.
For further information on agency-client relationships, contact our office on (02) 8221 0933 or email us on info@vmsolicitors.com.au